Profile
I completed a 2 months and 12 days digital marketing internship with Skin Decor Clinic, where I supported SEO activities, website optimization, analytics setup and tracking, and paid advertising campaign work. I enjoy working with data, understanding campaign performance and improving lead-generation measurement.
Performance Marketing
Exposure to Google Ads Search, Performance Max and Meta Ads campaign support, with a focus on lead generation and performance review.
Analytics & Tracking
GA4 event review and Google Tag Manager tags and triggers for appointment, phone and WhatsApp interactions.
SEO
Keyword research and mapping, on-page optimization, technical SEO checks and Google Search Console monitoring.
Reporting & Analysis
Reviewing website and campaign data to understand traffic, engagement, tracking signals and optimization opportunities.
Project Experience
Skin Decor Clinic
- Supported SEO and website optimization, including keyword mapping, on-page updates and technical checks.
- Worked with Google Tag Manager tags and triggers for appointment form submission, appointment-page clicks, phone clicks and WhatsApp clicks.
- Reviewed GA4 events to check whether website interaction events were being received by the analytics property.
- Supported Google Ads Search, Performance Max and Meta Ads campaign activities and performance analysis.
- Used Google Search Console to review search queries, indexing and website search performance.
Google Tag Manager — Tags
Examples of configured GA4 event tags and their associated firing triggers, including appointment form, appointment-page, phone and WhatsApp tracking.
Google Tag Manager — Triggers
Trigger configuration evidence for form submission, appointment-page link clicks, phone clicks and a WhatsApp custom event.
Google Analytics 4 — Events
Original GA4 Events screen supplied by Saloni. The full screenshot is displayed without cropping so event names and stream-status text remain readable.
Career Objective
I am looking for an opportunity as a Performance Marketing Intern, Junior Performance Marketer or Google Ads / PPC Executive where I can contribute to campaign execution, tracking, reporting and optimization while developing stronger hands-on skills with live campaigns.
Contact
Email: saloniredhu777@gmail.com
Location: New Delhi, India
LinkedIn: linkedin.com/in/saloni-redhu-902445374